So excited to present two new designs for 2014: Cle Elum and Sisters of the Sun. I was thrilled that Design*Sponge chose to announce the release!
As quoted from Design*Sponge: Designer Avery Thatcher of Juju designed two new styles for this year’s launch: Sisters of the Sun and Cle ElumSisters of the Sun is a contemporary spin on a classic dot pattern. I love the way each dot feels different and lets you see a bit of Avery’s paintbrush gesture with each dot. As much as I love a clean geometric, designs like this that really show the artist’s hand and style a bit more are always my favorite. Cle Elum is a hand-drawn pattern inspired by both the flora and fauna of the Cle Elum river area in Washington and a short story by Raymond Carver, who lived in and wrote about the Pacific Northwest. The pattern is an upbeat twist on Carver’s dark tale with fun florals, coniferous trees and hazel catkins in shiny silver and gold. I love the dark charcoal background on this style- it feels so rich and sophisticated but still has a bit of playfulness. Avery will be debuting her collection at ICFF (Booth #831), but until then, you can check out her work online right here. Thanks, Avery!  Thanks to Grace, and thanks to all of you who have been in touch to pre-order and get the jump on samples and rolls! My website's Paypal deal is up and running now, so we're all set. Thanks for your patience! XOXOXO   Screen Shot 2014-05-07 at 3.20.33 PM  Screen Shot 2014-05-07 at 3.12.06 PM
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May 06, 2014 by 2